The Anatomy of an Acrimony Client: A Case Study in Retainer Hell
"Too blue?"
The first sign of acute acrimony appeared during the asset intake phase. We requested his brand guidelines. He sent a single PDF that was corrupted. When we asked for a clean version, he replied in all caps: "DID YOU CHECK YOUR SPAM? I SENT IT THREE TIMES. THIS IS EXACTLY THE SORT OF LAZY ADMINISTRATION I WAS WARNED ABOUT."
Julian replied seven seconds later. He did not say thank you. He did not say goodbye. He wrote: "Finally, you made one smart decision. I’ll be posting about this experience on LinkedIn. You have been warned."
We found the file on a dusty Google Drive link buried in a six-month-old email. We did not point this out. With an acrimony client, you learn that being right is a luxury you cannot afford.

